Comparison
Delitero vs ChowNow
Both put ordering on your own website instead of a marketplace. The core difference is the pricing shape and who runs the money. ChowNow: $229 to $449 per month plus a $119 to $499 setup fee, no percentage on direct orders, payments through ChowNow-managed processing, delivery available through DoorDash or Uber. Delitero: 5% per order, only when you sell. No subscription, no setup fee, no contract. Nothing else. Payments settle in your own Stripe account, and delivery only works with your own drivers.
The three questions that decide it
- How much do you sell online? 5% of $4,580 is $229. Steadily above roughly $4,600 a month in direct online sales, ChowNow's cheapest plan (Launch, $229 billed annually) costs less than 5%; below it, Delitero costs less, and a zero-sales month costs zero.
- Who do you want holding the money? On Delitero, every payment is a direct charge into your own Stripe account; Delitero never touches funds, and the account outlives the platform. On ChowNow, payments run at 2.95% + $0.29 through a ChowNow-managed Stripe Connect account (you sign Stripe's Connected Account Agreement), with payouts landing 1 to 2 business days after an order.
- Do you have drivers? ChowNow can dispatch Flex Delivery through Uber or DoorDash at a flat $7.98 per order, splittable with the diner. Delitero has no courier-network integration: delivery means your own drivers, dispatched with the included courier app, or pickup only.
The full percentage-versus-subscription math, with assumptions stated, is in what online ordering actually costs; a deeper feature-by-feature read is in the ChowNow alternative page, and the wider field is compared in the best online ordering systems.
Side by side
| ChowNow | Delitero | |
|---|---|---|
| Monthly fee | $229 to $449 | $0 |
| Setup fee | $119 to $499 one time | $0 |
| Per-order platform fee | None on direct orders ($0.99 diner-paid service charge by default; 15.5% marketing fee on Discovery Network orders) | 5% per order, only when you sell |
| Card processing | 2.95% + $0.29 | Stripe's standard rate (2.9% + $0.30, varies by card), paid to Stripe |
| Where money settles | ChowNow-managed Stripe Connect account; payouts 1 to 2 business days after an order | Your own Stripe account |
| Delivery without your own drivers | Yes, Flex Delivery via Uber or DoorDash at a flat $7.98 per order | No |
| Courier app for your own drivers | No; self-delivery supported but driver tooling comes from a third-party partner | Yes, included |
| Branded mobile app | Yes, plus $99 per year Apple fee | No |
| Marketing tools, diner network | Yes | No |
| Setup | Onboarding team | Self-serve, an afternoon |
| Contract | Month to month, or annual for lower rates | None |
Pick ChowNow if
- Your direct online volume is steady and well above the crossover, so the flat fee is the cheaper structure
- You need delivery but have no drivers
- You want a branded app, onboarding help, and marketing support. Delitero has none of these, and support is email only.
Pick Delitero if
- Your volume is small, new, or seasonal, and you want costs that track sales exactly
- You want your money settling in your own Stripe account with no platform in the flow
- You run your own drivers and want dispatch included
- You want to set it up yourself today, with no setup fee and nothing to cancel later
ChowNow pricing verified 2026-07-11 against ChowNow's published pricing page and Restaurant Agreement (via archive.org snapshots); check chownow.com for current terms. Delitero is not affiliated with ChowNow.